Starting State
What was breaking
- Frozen shipments for 280+ days in total
- Listing suppressions every 2-3 weeks
- ACoS held at 6.4% while contribution margin eroded
- Eight different vendors with no accountable operating owner
Operational Recovery Record
How a 22-SKU Marketplace Operation Regained Inventory and Margin Control
7-Figure UK Home & Kitchen Brand22 SKUs90 days
Operating Work
What Xeller installed
- Installed compliance hygiene and brand-registry workflows
- Built inventory replenishment logic around available stock and sales demand
- Connected PPC decisions to contribution margin
- Put VAT and invoicing workflows into the operating cadence
Recorded results
Out-of-stock time
56 days
4 days
80% reduction
Listing errors
18 errors
0 errors
Contribution margin
8%
20%
150% increase
Efficiency gain
+80%
Risk controls maintained
- Account health remained green across all sections
- Invoice filing was maintained for 12 weeks
- No suppression events were recorded during the stated period
These anonymised records reflect the stated client situations and operating periods. They are not forecasts, typical outcomes or guarantees.
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