Define the legal and account route
The correct setup depends on the seller, product, import route and fulfilment model. Treat tax, invoicing, customs and product requirements as specialist inputs that must be confirmed for the real scope.
Marketplace access should remain under the client’s ownership. Operating access can then be assigned with appropriate permissions and a clear decision matrix.
- Seller-account route and authorised users
- Tax and invoicing responsibilities
- Brand, category and product documentation
- Importer and customs responsibilities where relevant
Prepare the catalogue for the Saudi customer and platform
Catalogue preparation includes more than translation. Titles, attributes, imagery, product claims, variation logic and browse placement need a platform and category review.
Arabic and English content should come from an agreed source of truth. This reduces conflicting edits once listings are live.
- Authoritative product-data sheet
- Arabic and English content workflow
- Category and variation review
- Listing-quality checks after publication
Connect inventory to the confirmed fulfilment route
Stock moves against a defined destination, receiving requirements, lead times and replenishment method. Xeller runs the agreed inventory flow against those operating requirements.
Saudi storage and fulfilment are configured around the product, volume and destination. Xeller remains accountable for running the agreed marketplace and logistics operation from inventory movement through marketplace execution.
Set the post-launch operating cadence
Before go-live, assign owners for account health, catalogue corrections, stock alerts, inbound monitoring, PPC changes, margin reporting and client approvals. The launch is complete only when the daily operating queue is running.